有啲人會覺得拍攝成品唔好睇，所以製作就唔值錢。
其實，市場上大部分唔好睇嘅廣告，都係因為客戶品味太差，要求埋啲戇鳩野，又唔體諒製作過程，最終引致悲劇。
你去餐廳，唔跟餐牌，叫廚房整個辣椒雪糕炒蘋果豬頸肉。
結果整出嚟唔好食，係咪代表個廚師手藝唔值錢？
咁究竟一條三分鐘嘅品牌行銷廣告大概咩價？
有行內朋友撳咗條數俾大家睇：
Producer 10% of the production cost ,
Director 10% of the production cost ,
Project Manager @ $30000
DOP @ $10000/12 x 3days = $30000
Focus Puller @ $ 4000/9 + OT/480 hrs x 4 x 1 x 3 = $17760
Camera Assistant @ $2000/9 + OT/240 hrs x 4 x 3 x 3 = $26640
Gaffer @ $4000/9 + OT/480 hrs x 4 x 3 = $17760
Best Boy @ $2000/9 + OT/240 hrs x 4 x 3 x 3 = $26640
DIT @ $2500/9 + OT/8 x 4 x 3 = $11250
PA @ $1800/9 + OT/8 x 6 x 4 x 3 = $37800
Sound @ $3500/9 + OT/8 x 4 x 3 = $15750
AD @ $30000 for 3days
AD assistant @ $1800/9 + OT/8 x 4 x 2 x 3= $16200
Assistant Director @ $30000
Casting Director @ $15000
Actor x $1500 x 20 = $30000
Camera and Lighting @ $20000 each day x 3 = $60000
Food and others : $20000
Car support : $15000
Post Production : TC + Offline Editor @ $ 100000 for 3 mins
After Effect and Online Editor @ $50000
Music : $ 30000
Makeup & Team for side cast @ $25000
Script : $50000
Cost around $884800
10% profit for production house
= $100萬
以上數字由專業人士提供，接近公會價。
作為消費者，你可以覺得唔值，你有權唔幫襯。
但請唔好侮辱專業。
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